CATEGORY: CLIENT COMMUNICATION

Case Study: Smith's Ice Cream
"We’ve always trusted the quality of work that TRG delivers on photography projects. We were looking for something unique with this packaging project to capture our vision for the brand position, which is ‘Tradition that you can taste.’ There are some packages that you’ll see where the food doesn’t feel very natural, where it seems forced, fake, or artificial. We didn’t want the SMITH's ice cream to be made from fondant or mashed potatoes or anything; we wanted the real ice cream. We wanted to capture it with that little bit of melt or drip to give it this appetite appeal and we knew that we could trust TRG to deliver on that."
Jeff Monter, Principal of Creative Services at Innis Maggiore Group, Inc

The Five Steps for Multimedia Project Management Success
Multimedia projects are hard work. Even the most talented professionals can't just wing a project and expect great results. Clients deserve a proper plan and project structure. They pay good money for photography, videos, and every other multimedia service, so it's critical that their project in in good hands.
Every project needs to be properly managed. That's why TRG Multimedia commits to a series of steps to help us ensure that your projects are a success from beginning to end. With our five-step plan, our Cleveland multimedia studio can handle everything from local photography projects to video production for national clients. No matter the size and scope of a project, it all starts with these five steps.