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CATEGORY: AROUND THE OFFICE

Person checking ice cream in freezer

Case Study: Smith's Ice Cream

"We’ve always trusted the quality of work that TRG delivers on photography projects. We were looking for something unique with this packaging project to capture our vision for the brand position, which is ‘Tradition that you can taste.’ There are some packages that you’ll see where the food doesn’t feel very natural, where it seems forced, fake, or artificial. We didn’t want the SMITH's ice cream to be made from fondant or mashed potatoes or anything; we wanted the real ice cream. We wanted to capture it with that little bit of melt or drip to give it this appetite appeal and we knew that we could trust TRG to deliver on that."

Jeff Monter, Principal of Creative Services at Innis Maggiore Group, Inc

Video set production of person with microphone

Who's Who on a Video Set - In a Nutshell

Easily understood information in small doses, so you can get the info you need and move on with your day.

Sony Vs Canon

Sony vs. Canon: How Our Decision Affects You

The Sony v. Canon debate continues within the studio. Find out how our decision benefits our customers.

Person With Football Helmet And Blue Shirt

TRG Photography Project Spotlight

A few weeks back we had one of those great days that reminded us of our childhoods. You know, the one where you get all dressed up, leave your desk, wait in line with your friends, step in front of the camera, smile, and hope you look alright. That's right - it was PICTURE DAY!

Fish Wearing Makeup

How to Become a Retoucher!

How do you become a photo retoucher? We share the stories from five of our retouchers and how they ended up in the field. 

CG Room Of The CG Room

We Created a CG Room of Our CG Room!

TRG Reality’s CG department has done it again. In one of our most recent and super fun projects, Mike has created a 1:1 rendering of our own CG office. You may recall our blog on Oculus and the latest trend of using the game-centered technology to manipulate and enter into any CG world. The main idea of our project was to offer a tour of the CG office space via Oculus for that true 3D CGI experience; however, we have created a version that doesn’t need the Oculus Headset - so you can take a look at what we’ve done on your computer monitor.  Everything in the rendered room has been scaled to the exact size it needs to be in order to ensure the viewer feels as though they are walking around the real TRG office. 

Lexi of All Trades

Lexi of All Trades

When you’re visiting TRG Reality for your photo/video shoot, we understand that it can be stressful to be away from your own office. You have to hold that meeting, make that conference call, send out those project specs, and of course you have to eat! We can provide for all of that and more, which is where Lexi Verbos, arguably one of TRG’s busiest employees, comes into play. Below are just some of the items TRG Reality provides to our clients, and that Lexi can take care of for you whether you’re here for one day or several.

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